For 3 days from December 6th, 40 science and mathematics students took part in the event "Kansai Training." 　We did our best towards these fulfilling activities: 

Attend a Seminar at the Museum of Nature and Human Activities, Hyogo 

Communicate using Lego SPIKE at Hyogo Prefectural Kahogawa Higashi High School 

Communicate with alumni over Zoom.

The most interesting part of the day was the visit to Kakogana Higashi High School. The students at that school were also science and mathematics students, just like us, so we were able to discuss our respective research on the same wavelength, giving us hints for our own research, and a boost to our motivation.

On the second day of the training, we went to Osaka.

Specifically, the Research Center for Nuclear Physics, Osaka University, and the Bio-history Research Hall at the Osaka Science Museum.

At the research facility, we were able to observe the latest technology of Japan. Also, because we were able to get a closer-than-usual look at the university's facilities, we were able to see a place we often go to in a new light.

On The third day,  we're a little sad to think that today is the last day, but we'll do our best to make the most of it, and learn a lot. 

Bando Kobe Science Museum

"SPring 8"(Super Photon ring @ 8 GeV) and "SACLA" (SPring-8 Angstrom Compact free electron LAser) 

We were able to learn about many of Japan's latest technologies. In addition, we were able to learn about the challenges and rewards of working as a researcher from the stories of people involved in the research there.

                                                           (109HR   OCHI Syoya)
day 1
        
day2
        
day 3
        

   On October 19th and 20th, I participated in the High School Students Summit convention on “World Tsunami Awareness Day” 2022 for 2 days.  It was held at the Toki Messe in Niigata city. In the breakout sessions, we shared our opinions on the theme “Disaster Risk Reduction” and discussed it together, In addition, I gave a presentation whose title was “Fabrication of seismic isolation rubber which can be used for furniture.”  I made a lot of friends, including international students, and played a role in a commemorative tree planting.  Through this summit, my awareness of disasters and measures against them increased. I had a wonderful time. ■（OZAKI Yuka　109）
            

Waipahu High School in Hawaii, Uwajima Higashi High School, and ourschool have been conducting an international joint research project on waterpurification since last year.  This time,the progress of research in the three schools was mutually presented andconfirmed.   In this school, we tried tofabricate a variety of filtration devices and determined the performance of thedevices through pack tests.   Inaddition, Uwajima Higashi High School and Waipahu High School reported on theirefforts to purify rivers using oyster shells and native Hawaiian plants “Akulikuli”,respectively.   And then, we have a lively exchange of ideas.　

Auther’s opinion:  At the third exchange meeting, the studentsbecame accustomed to asking questions in English and were able to interactactively.  I would like to continue to domy best with them. 209―Kaito Matsutomo
      

   First and second grade students of our science and mathematics class took part in the Super High School Consortium on Friday, January 28th.
   The group “Negibou's” was the representative for assignments from second grade students, and gave a presentation that we are working on a daily basis at SSH with students from other schools. Also, we exchanged opinions and hold a question-and-answer session. We received many opinions, comments and questions from other school's students, which solved as food for thought fir future research.
In addition, another student of the science and mathematics class gave presentations about efforts to revitalize the local industry of high school students in the Chuyo region, in the middle part of Ehime Prefecture, efforts regarding the Under-15 Job Challenge of junior high school students and so on along with an exchange of opinions.
   Students of the science and mathematics class were able gain valuable experience that broadened them horizons using presentations from different fields through exchange of other school's students in this consortium.

Author’s Opinion: I think　I was able to grow through interaction with people I am usually unable to get involved with. I would like to make use of this experience and continue to enjoy my research.  209 Sae SHINGU
     

   First grade students took part in a science workshop at school on the 27th January, 2022, inviting Dr. Sebastian Ritterbex, a Postdoctoral Research Fellow in Theoretical and Computational Mineral Physics in Geodynamics Research Center of Ehime University. The research titles were as follows; “Research on the properties of tiles”, “Research on dyes of Ginkgo biloba”, and “Improving the Convenience of Flywheel-Based Wind Power Generation”
 
   Three groups made their presentations in English clearly and logically, which were splendid and quite impressive, and received high praise from participating researchers. It is hoped that students will make good use of today's experience so that it could become the foundation for the upcoming research events that students are expected to join this spring. Also, the students worked as moderators managed the workshop very smoothly so as to make it lively and productive. We are really proud of our students for their hard work and for today's success. We hope that students will keep up their good work and grow into prospective young researchers with brilliant scientific minds. 

We would like to express our sincere gratitude to Dr. Sebastian Ritterbex, for his advice and support to our workshop. ■

Student’s Impression:
   We started presentations for our preparation later than intended, so we thought we wouldn’t be able to make it in time, but in the end we managed it. Also, since it was the first presentation we’ve ever given, we were very nervous, but we are glad to have been praised by so many teachers.
We appreciated the opportunity to announce our research to the audience. ~ NINOMIYA and HINO, Class 109
       

      On January 9th, the program "Space: The Ultimate Field Trip" (Space Engineering, Life in Space, etc.) was hosted at our school in collaboration with the Director of the Space Research Institute Grant Consortium at the University of Hawaii, Art Kimura and Rene Kimura. This year, we invited Miyazaki Prefectural Nobeoka High School and Yamaguchi Prefectural Shimonoseki West High School, and we three schools all took part in the program.

      From our school, 37 students from the 1st and 2nd grades of the regular courses and science and mathematics courses participated. Mr. Kimura explained the extraordinary and mysterious phenomena that occur when living in space in an easy-to-understand manner using demonstrations of scientific experiments. Although tending to seem difficult at first glance, learning about and understanding these mysterious phenomena is essential for the intellectual profession and space development technology, and life in space is established by applying basic scientific concepts as well as familiar technologies. We were able to see space in an up-close-and-personal way.

      After Mr. Art Kimura's presentation, a question and answer session on space was held, and all three schools asked questions about life in space. We students learned freely about life in space and the latest space-related news, along with a question-and-answer session held in English. Art Kimura praised us for the questions we asked. Through this initiative, we were able to strongly experience the contentment of grappling with challenges.■

Author’s Impression: It was interesting that the technology necessary for space development was already familiar to our lives.  So, I came to realize that the technology we know and regularly use can be useful for other things, and the technology we don't know how to use can be useful for almost anything.　209. Haruto IMAI
                

　As part of extracurricular lessons “Science Club” of the target science and mathematics first grade, the second training support science and mathematics teacher program was held. This program is a chance for students to promote future science and mathematics education, to get science and mathematics first grade students more interested in science, and for the program to become a place of learning for both students and teachers.
　Continuing from the first event in November, the topic of this second event was conducting experiments. The students discussed discoloration of anthocyanin from pancake mix ingredients. Since this time was a training session, we used pancakes prepared in advance, but next time let’s make pancakes with blueberry jam at home! ■
Author’s opinion: “This training was the first time I learned using food, which was a fresh experience.” ~ Keita MIYOSHI
            

　The advanced science training ~first day~
First year students of our department of science experienced this training. We were studying advanced science based on the theme of SSH. We report on this activity. We’ll make use of this experience and knowledge for research and finding our way in life.
〈first day 12/13: Shikoku Seiyo Geopark de STEAM (Science, Technology, Engineering, Art and Mathematics)〉
　Shikoku Seiyo Geopark is a “Park of Earth” which has four hundred million years of history. The purposes of this park are conservation, education and geotourism. Students of our department of science don’t study geology, but we got to know the earth science and ecosystem in Ehime. So, we could learn a lot of science. This training was valuable for us.
・Lecture “About Shikoku Seiyo Geopark”(by Mr. Takahashi)
・Field trip to see fossils from the Jurassic era. (We saw fossils that are rare elsewhere in the world; one such type was “rudists,” for example “asari.”)
・Field trip to Anagami cave. (We saw three hundred Kikugashira bats.)
・Went to the Shikoku geo museum. (We touched the oldest rock in the world, Acastu Gneiss.
~Feeling~
　Unlike Matsuyama City where we live, we came to know Seiyo City and were able to rediscover the charm of Ehime Prefecture.
         
〈second day 12/14〉
　 Ehime University's Nanyo Fisheries Research Center, in collaboration with the town of Ainan, is conducting research aimed at the complete cultivation of "Ehime Suma" or sea bream.
 This session, Dr. Hidetaka Takeoka, the director of the center, gave a lecture on the bright future of the fishing industry and the "science mind". In the afternoon, we visited the laboratory, aquarium, and fishpond where students work hard day and night on their research.
 I was able to fully feel the appeal of the science of fisheries in the majestic nature of the Uwajima Sea.
　・Lecture : Current status and future prospects of fisheries in Ehime, research and human resource development at the Nansui Research Institute, scientific thinking, etc.”
(Dr. Hidetaka Takeoka, the director of the center)
・ Visit to Funakoshi Station : We visited a state-of-the-art research facility.
・Visit to Nisiura Station (Umiraiku Ainan) : We observed the ontogeny of zebrafish in real time.
　By observing the large-scale laboratory equipment and advanced research contents of the Ehime University Minamiiyo Fisheries Research Center, expectations and hopes for the future course grew, and the motivation for SS has further increased.
         

Organizer: Ehime University Environmental ESD Instructor Training Course
Joint Sponsorship: Ehime Prefectural Matsuyama Minami High School “Ehime High School Students SDGs Meeting”

[The First Meeting]
(1) All-Genders Area
(2) SDGs School Area

　In the 3rd Year of the Reiwa Era, the Ehime High School SDGs (“sustainable development goals”) meeting was held. The first and second grade students participated in this meeting. This year, it was planned/organized by Ehime University students. We discussed “what we can do” and “what we want to change” with Prof. Osamu KOBAYASHI and five university students.

　Though Minecraft is a popular video game these days, it seems that it is being introduced in elementary schools in developed countries as a tool for learning programming. Since it seems to not yet have been introduced in higher education to a large/significant degree, we were only able to experience “advanced science.” Owing to Internet security reasons, students were not permitted to use their own PCs, however they were able to experience “SDGs in Minecraft” with university students’ PCs. ■

Author’s Opinion: Although it is a little difficult to consider SDGs as a personal problem, I thought it was interesting and easy to understand, because I could think about SDGs in the context of a virtual school built in Minecraft. I think it is important not only to verbalize what I think but also to be able to visualize it in order to find ways to solve the problem. (204 Rei MATSUMOTO)
     

   On November 18th and 25th in the afternoon, a high school and university collaboration class held by teachers at Ehime University was held for the second time this year.

   First grade science and mathematics class physics course “All About Plasma Energy”, by science and engineering class Prof. Tsunehiro MAEHARA.
First grade science and mathematics class biology course “Understanding viral infection from the basics, and activities at Ehime University Proteo Science Centre”, by Centre associate Prof. Hiroki TAKAHASHI.

   Second grade science and mathematics class Medical Life Science course “The origin of diseases caused by cell disorders, the significance of high school and university collaboration and total type selection” by medical class Prof. Junya MASUMOTO.
   Second grade science and mathematics class engineering course “The story of Earth-friendly hydrogen” by class Prof. Yoshiaki ITAGAKI.■

Author’s Opinion: We have been unable to visit the university on/for this collaboration class until now. We were taught clearly about the challenges we have faced, how to solve them, and the expected outcomes on each field as research progresses based on the content of each specialty. Our science and mathematics classmates were able to get a good chance to experience the significance of the research. We would like to thank the teachers at Ehime University. We were able to improve our own research ability, and [feel] the way of life in the future. (209 Hiroto OKA)
        

   A group of third-year science and mathematics students studying　butterflies received the Best Paper Award at Bio Koshien. 
   The organizers of the conference appreciated the format of the dissertation and the method of consideration by statistical processing. 
   Such an evaluation was a great encouragement for us. 
   Today , the scientists of tomorrow continue to fly like butterflies into the unknown. 
 
Topic: Observe butterfly flight from a morphological and ecological point of view 
Member: Ito Yuki , Osawa Rina , Toyooka Anna , Nanba Wakana  CLASS 309
 

   On November 20th, the Natural Sciences Division of the 35th Ehime Prefectural High School Comprehensive Cultural Festival was held. 18 students from class 209 participated, submitting 9 works in total. As a result, “Removal of Marine Pollution Substances by Negibouzu” (onion-head plants) won the excellence award, which is equivalent to the first place in the Chemistry category, and it will be recommended as a representative of Ehime Prefecture to the 46th National Cultural Festival to be held in Tokyo next year.

   However, including other teams of our school, during the question-and-answer session with teachers and students from other schools, I encountered a problem in how to summarise and present our research results. Despite the current situation where contests have been cancelled or held remotely due to the influence of the new coronavirus, this was the first opportunity for students to present their research to students from other schools, and they were unprecedentedly nervous, The teachers think that we can improve our research by gaining such experience and coming into contact with good presentations and works from other schools. They would like us to spend our time researching how to write a dissertation, collecting data that is still lacking, and summarising good research results.

Author’s Opinion:
 I received a lot of advice from teachers and students from other schools at this competition. From now on, I would like to make use of it to advance my own research and have more fun.(209 Yuha KITAMURA)
    

　On Sunday November 14th, we participated in this conference. 　We exchanged our opinions and presented the results of the international joint research we have been conducting since this summer. 　We seven first-year students from the chemistry and biology clubs gave our presentations and answered questions. 　Although it was our first presentation, it was a good experience for the future.

<Theme>
　The Comparative study of water environment between Ehime and Hawaii

<Presentation students>
　Matsumoto Kaito・Imadzu Riku・Kanou Hibiki・Inada Tesshou・Mori Senato・Shiraishi Hikaru・Ito Fuua
      

   On Saturday, November 7th, the 3rd year ofReiwa, a presentation announcement and a Question-and-Answer session were heldat the “Sea Treasure Academic Contest 2021” national convention, sponsored byHokkaido University.

   The second-grade science and mathematicsresearch group at our school reached and participated in the finals, andreceived the National Treasure Award, the highest in the marine sciencecategory.

Author’s opinion: “This was a very splendid opportunity to win such a special award.  Thanks to this event, I have learned how toresearch and make our presentations more effective.  From now on, I will continue researching on thistopic more.” 209 FUJII Masato.
      

   On October 31st, forty students from ourhigh school took part in the virtual event of “The Stars are Calling Us: the 20thannual Astronaut Lacy Veach Day of Discovery.” This program has been conductedby Hawaii Space Grant Consortium in order to promote STEM education in schools,and is expected to develop the students’ scientific minds.

   Due to the time zone difference betweenMatsuyama and Hawaii, the program started as early as 07:00 local time. Despitethis, students attentively listened to lectures of the professors, and byjoining the program, they came to realize the importance of challengingthemselves with new things.

Lectures:

The Stars areCalling Us: the 20th annual Astronaut Lacy Veach Day of Discovery

〇Astronaut Megan McArthur from the International Space Station

〇Brianne Kehau Yamada, Power Supply Engineer, Design II, Hawaiian　Electric

〇Shelee Kimura, Senior Vice President, Customer Service and Consumer Affairs,Hawaiʻian Electric

〇Governor David Ige, Governor, State of Hawaiʻi

〇Dr. Heather Kaluna, Assistant Professor of Astronomy, University of Hawaiʻi Hilo

Mini hands onSTEM Workshops:

〇Bernoulli: how things fly (Bryan Silver, Kalani High School)

〇Microgravity: why do you float in space? (Hawaii SpaceFlight Laboratory)

〇Chromatography: separating pigments (Dr. Kate Perrault,Chaminade University I am a Scientist program)

〇Forensic Science: Fingerprints (Cynthia Cheung, ChaminadeUniversity )

〇Chemistry of Butter (Dr. Francis Sakai-Kawada, Chaminade University )

〇Chemistry of Ice Cream (Dr. Kate Perrault, Chaminade University )

〇Squishy Circuits using dough (Hawaiian Electric)

〇Nature Math: Fibonacci Sequence (Ethan and Maya Kimura)

STEM Magic(Harvey Ouchi and Ron Ishimaru, Hawaii Magicians)

〇Data Science: Clustering your kitchen utensils (Dr. Laura Tipton,ChaminadeUniversity I am a Scientist program)

STEM stars

〇Amber Imai-Hong, Avionics Engineer, Hawaiʻi Space FlightLaboratory,University of Hawaiʻi at Mānoa

〇Brialyn Onodera, Thermal Systems Engineer, National Solar Observatory,Maui

〇Nicole Yamase, PhD candidate, Marine Biology, University of Hawaiʻi at Mānoa

〇Christianne Izumigawa, Computer Engineer, Naval Information WarfareCenter 

〇Christina Felicitas, RF/Microwave Design Engineer, NorthrupGrumman,Redeondo Beach

Acomment from a student: On that day,scientists and research students of the university taught us the fun of sciencethrough various experiments and observation.  I was particularly interested in theexperiment that explained how rockets are able to fly.  This was explained straightforwardly bycomparing balloons to beach balls.  Atthe lecture, I was able to learn both the fun of space engineering and thenatural English spoken by native speakers, which was a valuable experience forme. ― Sakura KUBO, Class 106
         

October 28th, 2021 

The data marketing education program that we have been working on forseven months with three companies ― FUJI, SEKI, TRUE DATA― has finally reached the final round.

On Tuesday, October 26th, our school wasvisited by four representatives of FUJI Co. Ltd., including Director ONISHIFumikazu; three representatives of SEKI Co. Ltd., including C.E.O. SEKIHirotaka; and one representative of TRUE DATA Co. Ltd., Deputy Director ofAnalytical Solutions KARASUDANI Masahiro.

   On this day, the final announcement wasgiven.  From the purchase data, we firstdefined four target groups: group 1 as “elderly housewives who buy in bulk”,group 2 as “typical housewives of average age who shop in the morning”, group 3as “customers who like new products”, and group 4 as “those with long workinghours”.

   By reading trends from this data, wesubsequently derived four product groups: group1 as “cultured red sea breamcaught fresh in the morning”, group 2 as “fresh and seasonal vegetables”, group3 as “new snack products”, and group 4 as “karaage(Japanese fried chicken),shochu (Japanese spirit) cocktails, raw vegetable salad, and delicatessen.”

   By taking these factors into consideration,we implemented measures at FUJI’s “Fujiwara” store aimed to increase theirsales.  We compared the purchase data atthe store from before and after the introduction of these measures using an“analysis tree.”

   In response to each presentation, questionswere asked by YANO Kyoko, MIYAWAKI Masami and IWAMOTO Ryo from the SalesPlanning and Marketing department of FUJI Co. Ltd.; and by KARASUDANI Masahiro,Deputy Director of Analytical Solutions of TRUE DATA Co. Ltd.

   After the presentations of all the groupswere finished, we received comments from Director ONISHI Fumikazu of FUJI Co.Ltd., from President SEKI Hirotaka of Seki Co. Ltd., and from C.E.O. YONEKURAMasayuki of TRUE DATA Co. Ltd. Selected quotes include: “This effort does notseek a single correct answer,” “The important thing is how to make use of what younoticed in the process,” “It is important to talk not based on intuitions, buton evidence and data,” “It is crucial to reflect on what to do next,” “Theknow-how of what was and was not effective accumulates as data,” “On thisprogram, I think came in contact with the way of thinking of working people,and learned from it,” and “We create the future with data and wisdom.”

   This time the students gave a wonderfulpresentation as a culmination of the program, which started in March.  We would like to thank FUJI Co. Ltd., SEKICo. Ltd. and TRUE DATA Co. Ltd. for providing us with such a valuableopportunity.  I think that the studentswill make good use of this experience to further deepen their learning atuniversity, and revitalize Ehime prefecture in various ways by playing activeroles as human resources. 

   Author’s opinion: “Although I have some regrets, I am happy to have been able to make thefinal presentation successful in this way. Furthermore, we are grateful for the opportunity when we can learn “datamarketing.”  I am sure that thisexperience will be a great help when I work on the data marketing project.”― 208 KOIKE Shogo
 
       

Reiwa Year 3, on Sunday October 24th,we discussed the experiment at data with Waipahu High School students in Hawaii(4 students), who are conducting international research on purification ofwater, for a period of one hour. Uwajima Higashi High School Students（6 students）,who have engaged in international relationwith Hawaii.  After they explained the experimentaldata from each country, a question and answer session was held.  Our High School students asked questions proactivelyabout the followings: COD value increase at the downstream in Kapakahi River inHawaii after rain, and the reason why TH value tends to increase, and so on.  This research will be summarized in a paperand exhibited in a domestic contest.  Fromnow on, we will discuss the topic again, continuing to conduct experiments forthe international contest held next year in December.

Impression:This discussion was a valuable experiencefor me.  It was the first time for me tospeak English outside of class.  So I wasvery nervous.  However, Uwajima HigashiHigh School students were smiling and friendly.  I was surprised to see that they are alsousing plants to tackle water issues.  I thoughtit was an interesting idea.  We'll do ourbest, too. ―　Kaio Matsumoto, Class 109
                 

　On Tuesday, October 19th, our school was visited by representatives of FUJI Corporation, Ms. MIYAWAKI and Mr. IWAMOTO from Sales Planning and Marketing, and of SEKI Corporation, Mr. AKAO from the Information Service Industry Promotion Office and Mr. MORIOKA from the Corporate Planning Department.
　The content of the day was “creating a presentation for the final phase.”  Building on the previous lecture “on a method of verifying effects from numerical values,” we were instructed on various topics, using the purchase data provided to determine growth rate, by comparing with prior growth rates and the growth rates of comparable stores.  Analysis was performed on the number of customers from the number of receipts, category purchase rates, and other customer data, which was summarized in the presentation.  We also examined the sales at the store where our students carried out data collection.
　Ms. MIYAWAKI and Mr. IWAMOTO advised us on any matters we did not understand or were unsure of while putting the presentation together.  We are grateful that you continued to answer some of our questions even after having exceeded the scheduled time.  The program started in March, and our next meeting will be the final one.  As a culmination of the program, we hope to give a good presentation then. 
Author’s opinion; “I really appreciate all the instructors of this program for their efforts.  I will make use of what I have learned during these months after my school life.”  207 SHIMIZU Hono 
       

　Two teams from our school were selected as finalists in the “WiDS HIROSHIMA Ideathon2021”, a collaboration between industry, government and academia; including Hiroshima Prefecture itself, Hiroshima University and related companies. 
　WiDS is an abbreviation for “Women in Data Science,”an initiative led by the Institute for Computational and Mathematical Engineering (ICME) at Staford University in the U.S., which aims to “foster human resources who will be active in the field of data science, regardless of gender.” 
　On Sunday October 17th, the WiDS HIROSHIMA Ideathon 2021 “Pre-Advice” session was held, with the attendants including 9 students from our school who will participate in the finals. 
　After showing the announcement materials and our presentation, we were advised by Ms. SAGA Yukiko, the WiDS HIROSHIMA Ambassador on various topics, including methods of showing data and how to make presentation slides. Based on this advice, we would like to further improve our presentation for the finals. 
　WiDS HIROSHIMA Ideathon 2021 can be viewed online.  Please register in advance, and we thank you for your support. 
   Student’s Opinion: “I’m glad that we were able to participate in this event because it helped make our issues much more clear. Mrs. SAGA gave us specific information on which kinds of presentation are easy to read, and what kinds of data are persuasive. I’m going to work hard for the main competition in January!”-SENBA, Class 201  
   Student’s Opinion: “The most difficult aspect of creating presentation materials was deciding on the kind of data to use to create the graphs. Instead of just arranging the quoted data, I tried to create more profound materials by combining multiple kinds of data. I would like to go forward making presentations that are clear and easy to understand.” -NISHIDA, Class 201 
     

　On October 16th, the 4th science research presentation exchange convention for female students “Gather! Science Girls” was held ― a competition across Shikoku, sponsored by Notre Dame Gakuen high school.  Twelve female students from our school participated, giving presentations in five groups.

　The male students participated enthusiastically in the question-and-answer session.

　The participating schools were: Notre Dame Seishin Gakuen Girls’ High School (2) and Junior High School (1), Ehime Prefectural Saijo High School (3), Ehime Prefectural Imabari Nishi High School (1), Ehime University Affiliated High School (1), Ehime Prefectural Uwajima Higashi High School (2), Niihama Technical College (1), Ehime Prefectural Matsuyama Minami High School (5); 16 groups in total.■

Author’s opinion: “Although it was difficult for me to deepen our research, I managed to complete with my group members effectively.  I feel very happy to have joined such a precious session.”  209 JOKO Lisa 
     

　On Thursday October 14th (2021), an interim SSH meeting was held here at Matsuyama Minami high school. Second-year students on the science and mathematics course participated alongside general-course students, and were advised by management instruction   teachers, who assisted with our problems and helped clarify the directions of research of our research.

Author’s opinion:  “We felt very nervous when giving our presentations in front of the audience, but were relieved to have performed well. In addition, we received much useful advice from many teachers and learned a great deal.  We would like to apply what we have learned to our future research.” - Minto HAMADA, Class 208
              

　On Friday　October 8th, the 14th data marketing meeting was held with guests from three companies. C.E.O.
Masahiko KARASUDANI from True Data Corp. and Section Chief Masahiko AKAO from SEKI Corp. participated in person at our school, whereas Director Fumikazu ONISHI from FUJI Corp. participated online through ZOOM.
　On the day, Messrs. KARASUDANI and NOMURA gave a lecture on “How to inspect effects using numbers.”
  At the next presentation session, we will summarize the analysis of the purchase data provided in this session as preparation for the final session, where we will analyze the change in growth rate at stores before and after implementation of the discussed strategies, using receipts and other purchase data of the items sold. ■

Author’s opinion:  “We have had a precious experience during this marketing course.  I want to do my best for the final presentation with all of my teammates!”= Kotaro SEKI, Class 209
         

　On Tuesday, September 28th, a lecture meeting was held as Data-Science-Ⅱ class, which is set as our school own subject for second year students of a general course.  Today, this lecture was held for 154 students, who are studying researching assignments of the humanities arts or social science.
　An Associate Professor Naoshi YAMAMOTO, who are of Department of Regional Resource Management and Faculty of Social Co-Creation in Ehime University, gave a lecture on the theme of "Introduction of Social Science Data Science in the Field of Sports".  He talked about "Methods of Analysis", "Methods for Selecting Information", and "Attitudes for Handling Data," based on his own research.  His phrase "Data can have a huge impact on the decision-making of each person who saw them." gave a big impact on us.

　We learned the importance of collecting right data and how to analyze them properly.  It was a very interesting lecture.  Thank you, Mr. Yamamoto.  (204HR Miia ONO )
      

　In the class of "Data-Science” of 22nd, September, I attended the online lecture of Associate professor, Mr. Himeno of Shiga University.  The topic was, "Introduction to data science".  In the class, I learned about basic skills related to data science, such as how data science is used in society, and how to analyze and visualize data for research use.

　By attending the class, I was able to understand the effective use of data science.  I was particularly interested in the topic because I can adopt what I learned today to improve my current research project.  I will work hard on the project by making good use of the knowledge from today’s lecture.  ( 106HR  Kimura Honoka )
    

　On Thursday September 16th, a high school-university collaborative class was held in collaboration with Ehime University as a lesson of “Super Science” during the time of the school setting subject “Super Science” for the 1st and 2nd grades of science and mathematics.  Two courses in the fields of chemistry and earth science are offered to the first year students, and two courses in the fields of agriculture and mathematics are to the second year students.
　Each student joined a lecture while using their own PCs.
　The followings are the lectures.
〇1st year chemistry field   Prof. Tatsuya KUNISUE from Geodynamic Research Center
　　Title: “Endocrine disrupting chemicals”
〇1st year geoscience field  Prof. Masano KAMEYAMA from Geodynamic Research Cente
　　Title: “The planet Body Earth Planetary Physics”
〇2nd year Agriculture field  Prof. Kotaro TAKAYAMA
　　Title: “The Method for easing products of food with analyzing skills”
〇2nd year Mathematics field Prof. Takamitsu YAMAUCHI.
　　Title: “Real number and Infinistimal fraction”

　They talked about cutting-edge scientific researches and technological developments that are not usually known.  We are very interested in each content of the lecture.  I felt a lot of fun to know a lot of researches and scholarship.   ( Mikawa )
       

　On Tuesday, September 14th, the 7th period, a data science lecture was held for second-year students in the general course and science and mathematics course. In collaboration with Center for Data Science, Ehime University (CDSE), we are working to improve the quality of research on issues.

    This time, two professors from Ehime University gave lectures to us.
First, Professor Naomichi FUJIUCHI, Graduate School of Agriculture in Ehime University, gave a basic knowledge of statistical processing methods when dealing with data under the theme of "Survey on the growth of plant-grown tomatoes: comparison and modeling".
    Second, Professor Yoshihiro MIYAKE, Department of Epidemiology and Preventive Medicine of Graduate School of Medicine in Ehime University, gave a lecture on the role of data science in epidemiological research and how to analyze data under the theme of "What is epidemiological research?"

    In addition to learning how to analyze in an easy-to-understand manner, I was able to learn specifically about the roles that data science plays in the world.
I will firmly use this method in future researches.
    It was an interesting lecture, in which various information based on data and research, was obtained.  And we came to know the concrete importance of data science.　(２０４class Aya Matsumoto)
    

On August 31st (Tuesday)　the 13th program for data marketing was held online at school.
　Three people from True Data Analytics Solutions, including Deputy Director Masahiko KARASUDANI, two people from FUJI Corp. Ltd., including Chief Executive Fumikazu ONISHI, and three people from SEKI Corp. Ltd., including President Hiroshi SEKI joined us online.
　Masahiko KARASUDANI and Koshiro NOMURA from True Data Analytics Solutions Division gave us a lecture: "Explanation for Final Announcement".
Its contents are following.
　①The Outline of the implemented measures
　②Explanations of implemented measures and usage of the sales floor
　③To analyze factors on effectiveness and policies, of target products, the measures to the whole store, and target customer types using decomposition tree
　④Conclusion and Improvements in measures
　⑤How do we feel about the 7-month effort？
　Toward the final announcement, we try to summarize and explain the outline of the implemented measures and the sales floor as presentation.  After that, our analysis of the purchase data will be completed.  In early October, regarding the measures taken by the students, we will conduct factor-analysis of the whole store, target customer types, and target products using those data.  I'm looking forward to seeing how such measures taken by the students have changed its sales.  Next time, we will summarize and explain the data.

　I'm glad the measures ended safely.  Based on what I heard of this lecture, I would like to do my best to analyze them. (207 Masahiro YAMANE)
         

　　Four research teams from our school participated in online competition that was held on Wednesday, August 18.  We didn’t win any prizes, but it was a good opportunity to find out what was necessary.  We want to make use of what we learned this time in future contests.  On the other hand, first and second year students watched this on video. 

Presentation（video distribution）
 ・Energy-saving Flight in the structure of butterfly wings (Toyooka Anna, Ito Yuki, Osawa Rina, Nanba Wakana)

Poster Presentation (in a magazine)
 ・Wearing problems analysis (Tamai Hirohumi)
 ・Anti-allergy effects of anthocyanin ~with monasaccharides and myoinositol~(Odamura Rimi, Tachibana Madoka, Miyaoka Aina)
 ・Learning ability of Cynops Pyrrhoagaster using color vision (Ieyama Koki, Shimada Sana, Mizuno Karen)

　　It looked like a baton was being handed over from the seniors to the juniors.  We are looking forward to the success of our juniors in the future.  (309HR　Nanba Wakana)
      

　　At the Social co-creation Contest 2021(sponsored by the Faculty of Social co-creation,Ehime University),the third-year science and mathematics course students,”Light Interference Group”,won second prize in research,inquiry,and DS categories.
　　The research theme was”Potentialities of Iyokasuri given by comparing reactions of three kinds of cloth to the force,using the interference of laser light”(Yume Ninomiya,Wataru Katakami,Syouma Kunita,Sakura Sasaki).
　　Iyokasuri,which originated in Matsuyama City,is declining in production due to westernization of daily life.We spent two years researching only to discover the hidden potential of Iyokasuri from a physical point ofview,which is different from the previous cultural and historical points of view.
　　On the afternoon of August 3,Professor Soga of Ehime University visited the school and the award ceremony was held.We received a certificate,made of Basho Washi which developed by the Faculty of Social co-creation,Ehime University.After the award ceremony,we had a short roundtable discussion with Professor Soga to talk about the difficulties in research and our personal school life.
　　Encouraged by this result,we will do our best to make our high school life even more fulfilling.
　　We are very happy to be able to win an award for the research we have been doing.
    

An award for good effort in the Science Division at the 45th National High School Culture Festival!
 　　From July 31 (Sat.) to August 2 (Mon.), 2021, the 45th National High School Festival Kinokuni Wakayama Culture Festival 2021, was held. 　And we, Tobeyaki Gingkoes, participated in the research presentation contest as representatives of Ehime Prefecture. 
　　Under the title of "High School Students' New Ideas for Glazes: Research on Blue Glazes Using Gingko Ash," we presented the results of our research conducted over the past two years. 　During the presentations by other schools, we were able to ask questions, talk about various topics, and have deep exchanges, which gave us a lot of experience. 
　　As a result, we were awarded the award for good effort (equivalent to fourth place) in the Chemistry Division for our research presentation. 

　　I felt very happy to be able to present the results of my research, which had been carried out with the cooperation of many people, on such a prestigious stage. 　From now on, I would like to compile my research and challenge myself in the future. 　Thank you very much! 
(309HR　Rei Onishi)  
    

　　On July 26th to 28th, during consecutive three days, Advanced Science Researches for Junior High School students were held.  130 junior high school students from 54 junior high schools and their 57guradians attended.  They chose two from four researches ― physics, chemistry, biology and earth science ― and joined inquiry activities.
Physics area: Measure the period of a pendulum using an optical sensor.
     Chemistry area: Have an experience about the ultra-low temperature.
     Biology area: The eyes and brain are connected? Perform experiences about how brains work.
     Earth science area: Observe the crystals and make a jewel soap.
     We, second-year students of Science and Mathematics course, emphasized features of our course and help junior high school students join the activities as TA.

     I am very glad to know how energetic they are. （209 Reira OCHI）
              

July 24th    Ehime Prefectural High School Cultural Federation   Science Research Workshop
　　In cooperation with the Ehime Prefectural High School Cultural Federation's Natural Science Division, Ehime Science Research Workshop was held at our school, with 154 students and 25 teachers from 13 schools in Ehime Prefecture.  It was as an exciting workshop as last year.  From our school, 24 students from the general course from the math-science course, and one teacher participated in the workshop.  
　　Mr. Seiji Shigematsu, a vice principal of our school, gave a lecture and practical training on the theme of "The Key to Finding and Solving Problems".  Participating students from each school thought about the issues raised, presented their ideas online and interacted with other schools. 
　　The representative groups that will participate in the National Cultural Festival gave presentations on their research projects and answered questions.  From our school, the third-year science and mathematics course students, Tobe-Yaki Ginnans, who are representatives of Ehime Prefecture in the division of chemistry, presented their research and answered questions. 
　　Participating schools: Niihama Minami High School, Saijo High School, Komatsu High School, Imabari Nishi High School, Imabari Kita High School, Matsuyama Minami High School, Matsuyama Central High School, Matsuyama Commercial High School, Toon High School, Ozu High School, Uwajima Higashi High School, Ehime University High School, Saibi High School 
　　It was a meaningful time before the National Convention. The comments I received were very useful.  I also enjoyed interacting with other presenting schools.  There was a lot to learn.  I would like to continue to work hard in the future.     ( 309HR Matsuura Rune) 
        

　　On Monday, July 18, the Super Science High school exchange meeting was held at school.
　　All students in Science and Mathematics course gathered and took consecutive two classes to talk about Advanced Science trainings last December and give an guidance of a yearly school schedule to freshmen.
　　On the latter, we, sophomores, gave Poster Presentations on our researches to freshmen, seniors, and teachers of Management and Direction Committee and received several severe questions and much meaningful advice from teachers of MDC.
　　Using these useful advice and proposals, we will improve my research to win prize in High School Culture Festival in Ehime prefecture.
　　I am really glad to get such gentle and useful advice from juniors and teachers.
（209HR Yuya OTA）
      

   In cooperation with the Ehime Prefectural High School Cultural Federation's Natural Science Division, Ehime Science Research Workshop was held at our school, with 154 students and 25 teachers from 13 schools in Ehime Prefecture.  It was as an exciting workshop as last year.  From our school, 24 students from the general course from the science mathematics course, and one teacher participated in the workshop.  
   Mr. Seiji Shigematsu, vice principal of our school, gave a lecture and practical training on the theme of "The Key to Finding and Solving Problems".  Participating students from each school thought about the issues raised, presented their ideas online and interacted with other schools. 
   The representative groups that will participate in the National Cultural Festival gave presentations on their research projects and answered questions.  From our school, the third-year science and mathematics course students, Tobe-Yaki Ginnans, who are representatives of Ehime Prefecture in the division of chemistry, presented their research and answered questions. 
    Participating schools: Niihama Minami High School, Saijo High School, Komatsu High School, Imabari Nishi High School, Imabari Kita High School, Matsuyama Minami High School, Matsuyama Central High School, Matsuyama Commercial High School, Toon High School, Ozu High School, Uwajima Higashi High School, Ehime University High School, Saibi High School 
    It was a meaningful time before the National Convention. The comments I received were very useful.  I also enjoyed interacting with other presenting schools.  There was a lot to learn.  I would like to continue to work hard in the future.  
   ( 309HR Matsuura Rune) 
        

　The poster made by three members including me won the first prize in “ISLP International Poster Competition 2020-2021 in JAPAN”.  And it was selected as a representative of Japan in the world competition.
　Our team thought about how to revitalize agriculture in Ehime prefecture from the data science, titled “Attractive Ehime Project.”  Our research started by analyzing a lot of data on agriculture in Ehime.  After analyzing the numerical value, five points were given as current issues, which are “Transition of Orange’s production in Ehime,” “Ehime’s output ranking,” “Transition of the number of agricultural workers of Ehime,” “The average age of agricultural workers,” an d “The employment rate of the disabled in Ehime, the first year of Reiwa era.”  Then we hit upon hydroponics as an effective measure in solving these issues.  Hydroponics is one of the methods for agriculture which is attracting attentions because it does not use the soil, so it is easy to replant, get stable production, and many other advantages.
　We thought that this might be an opportunity to think about diversity regardless of conventional agriculture such as citrus cultivation.  Moreover, we thought that it would be possible to promote the land use of closed schools because it can be used at low cost and the employment of people with disabilities because it would be easy to work and adjust heights of stands. 
　In addition, considering the feasibility, we specifically proposed the form of factory operation in collaboration with public institutions and the ideal land for building a factory.
　We believe that the development of such agricultural normalization should lead Ehime to the prefecture where agriculture is active and attractive.

　This was my first time working on data science, and I had a lot of trouble.  Thanks to supports from teachers and team members, our team was able to receive a wonderful award.  Thank all of people who helped me a lot for giving me a valuable experience. (204, Sae MATSUNAGA)
   

   On Sunday, July 18, we the fifth SSH students, who are “germinated brown rice team,” visited a laboratory of Dr. Moeka ISHIDA, who is assistant professor of Graduate School of Agriculture at Ehime University and our graduate of the second period SSH.
   Dr. ISHIDA belongs to the field of animal cell engineering education, which specializes in bio-engineering, and studies the functionary of food not only for animal cells but also for ones in experimental animals and human beings.  We have been conducting task research and receiving experimental guidance from members of Dr. ISHIDA’s laboratory.
   In order to avoid COVID－19, we had been taught online, but this time we were very glad to actually visit her laboratory.
   When I first visited there, I was surprised to find many research posters was on the wall in front of the laboratory.  And I was also moved to learn once again that many foods are being studied for their functionary.  Afterwards, we did conduct a protein quantification experiment after hearing the explanation of the results.  I really appreciated their sparing a lot of time to teach us despite their busy schedule.  Especially Dr. ISHIDA showed us cell culture experiments.  I could full-scale experiment up close and I almost forget the time went by.

   I thought it was a very valuable experience to be able to receive research guidance from our graduates.  I really envy SSH students because I am in the general course.
( 205 Karin MATSUOKA )
               

   I took part online when FESTAT 2020 kicked off.  Prof. Matsuo Yutaka at Tokyo University gave us a lecture titled “the likelihood and future of AI and data science”.  The lecture made me think about the necessity of data in the world, which can be used in various situations.  Furthermore, not only the lecture but also presentations were held.

   I could have a very good time.  I will do my best in the next presentation.    ( 305HR  TSUGUEDA SARA )
 

   On Wednesday, July 6th, a meeting was hosted by Ochanomizu University Senior High School.  we listened to Dr. Frankie Zhu’s lecture on Space Exploration, Robots and Female Science Researchers’ Career paths. 
    Five schools, Ochanomizu University Senior High School, Gunma Prefectural Maebashi Girls’ Senior High school, Tochigi Prefectural Utsunomiya Girls’ Senior High school, Saitama Prefectural Kumagaya Girls’ Senior High school and our school, participated in it. Not only the girls but the boys from our school asked questions about her experience and life as a researcher actively. 
     We had a wonderful time.   ( 309  Rimi Odamura ) 
                  

　On Tuesday, July 6th, the 11th lecture for Data-Marketing Program in collaboration with Companies was held.  Six staff members from FUJI Co. Ltd., including Executive Director Fumikazu ONISHI and 3 staff members from SEKI Co. Ltd., including President Hirotaka SEKI, two staff members from True Data in Tokyo, including Analytics Solutions Department Deputy Director Masahiko KARASUDANI came to our school.  We analyzed big data of Fujiwara branch of FUJI and our four groups announced own sales promotion measures for its sales floor.
　After our each presentation of measures, staff members asked us important questions about the issues and gave useful advice to our presentation.  We will be revising our measures from now on, and at the end of July, we will verify implementations of measures for four sales floors, which we have been considering.
After this lecture, each company staff member stayed at school and gave us extra lessons for further efforts for Data-Marketing Program.

　First of all, I am grateful for the valuable experience.  And I really enjoyed this project.  I also changed my thinking about my future a little through this project.  ( 203 Yui OKAMOTO )
               

　On Friday, July 2, four staff members from FUJI Corp. Ltd., including Executive Fumikazu ONISHI, four staff members from SEKI Corp. Ltd., including President Hirotaka SEKI and two staff members from True Data Corp. Ltd., including Mr. KARASTDANI, who was one of the advisers of previous meetings came to our school and held the third seminar for us.
　First, MS YANO, section chief of Selling and Marketing plans of FUJI Corp. Ltd., and MS MIYAWAKI showed us some examples about how to give suggestions such as; Where, How, and Who we should give coupons for specialties to “Actual Summer! Let’s enjoy our life with shochu.”
　Secondly, Mr. KARASYDANI directed us with detailed issues about plans for sales promotion that each group thought. Finally, we were divided into some groups and thought about steps to think actions at the point of 5W1H’s views with advices from staff members.
　Today’s lecture lasted over three hours and we felt difficulties in hitting upon ideas but we got interested in producing ideas with team members.

　Next time, on Tuesday, July 6, we are going to present ideas which we have thought.
I will try to create idea with thinking about customers of FUJI. ( 204　Miia ONO )
               

　On Tuesday, June 22, four staff members from FUJI Co, LTD. including Executive Fumikazu ONISHI, and two members form SEKI Co LTD, including Information Service Business Promotion Office Manager Masahiko AKAO came to Matsuyama Minami High school for this successive meeting.  This time was “Opinion exchange meeting for policy creation.”

　At first, ‘Sales Planning,’ ‘Marketing Department,’ ‘Sales Promotion,’ and ‘Marketing Department’ Manager MS YANO from FUJI Co, LTD and Mr. MIYAWAKI explained the following.  “Purchasing data” about Sales data by category” “Disassembled tree by sales.”  They were changed into the simple data that students can understand easily, and explained in detail how to make “Disassembled tree by sales,” “Appeal keyword,” and “For the action using 5W1H from Step to When category”

　I think that we could make the data easier to read and think of a better idea than before.
I would like to further improve the plan and do my best to increase sales.
　 ( 205 Kokomi NAKASUKA )
               

　An exchange of scientific ideas by female students collaboration between Ochanomizu University High School and Matsuyama Minami High School.  Research presentations on three themes by each school took place, and female students exchanged their ideas.  Also, three university students from Ochanomizu University (2 graduates from Ochanomizu University High School and 1 graduate from Matsuyama Minami High School) participated as advisors and gave us a lot of advice.  We would like to continue to promote such collaborations.  We are grateful to all the participants from Ochanomizu University High School and Ochanomizu University. 
　The themes of research presentations at Ochanomizu University High School
　①Fujiwara no teika’s poetic world and his orientation
　②Study of long-term diving of red-eared slider
　③Blueberry power generation and  electrolyte ~Dye-sensitized solar cell~
The themes of research presentations at Matsuyama Minami High School
　①Comparison of physical properties of fabrics using laser light interference
　②Establishment of a method for quantifying ascorbic acid contained in spinach
　③Possibility of energy-saving flight seen from the wings of butterflies

 (309HR Sawahara Nia) 
             

Chugoku Shikoku Zoological Presentations for senior high school students
 
　The following presentation teams received the award for excellence in the field of zoology at a competition held online on June 19th and June 20th.  We used a presentation tool called Line Biz for presentations and had a question-and-answer session with the university professors and the graduate students. 　The content of our presentation was highly praised, which was encouraging for the future. 　We want to do our best to make a better presentation for the next tournament. 

Matsunan Butterfly Team 
(Toyooka Anna, Ito Yuki, Nanba Wakana and Osawa Rina) 
“Possibility of energy saving flight seen from the wings of butterflies”  

　Though there is still room for improvement, we want to continue this research enjoying spending our time studying.  (309HR Osawa Rina) 
     

　On Friday, June 18, we had four people from Fuji Corp. Ltd., including Executive Fumikazu ONISHI, and three people from Seki Corp. Ltd., including Information Service Business Promotion Office Manager Masahiko AKAO, who came to our school.  Through ZOOM, we also had three participants from True Data Corp., including Masahiko TORITANI, who is Second Director of Analytics Solutions Department, and President Hirotaka SEKI and Creative Director Shota IZUMI from Seki Corp.  Today, “exchange of opinions 1” was held to prepare measures.
　Based on the contents of the lecture so far, we analyzed “Purchase data of customer types,” “Purchase data of product department for each group’s customer type,” “How many times a day or a week customers visit to purchase.”  Also, based on the data of the monthly sales decomposition tree of the relevant store, we concluded “Sales decomposition tree,” “Steps for actions, thinking 5W1H concept,” “Appeal keyword.”  During this session, we asked advisers some questions to improve our ideas.  Our measures are still on the way, but we announced what we thought today in about three minutes.
　Next time, we will continue to hold an exchange of opinions 2 for the creation of measures.

　I had difficulty reading the data, but thanks to a lot of people, I was able to get the work done.　( 203  Mai WATANABE )
           

　On Tuesday, June 15th, Kyoko YANO chief director and three other staff members, Promotion Sales and Marketing Division of Fuji Inc., and Masahiko AKAO chief director and two other staff members, Information Services Promotion Division of Seki Inc., came to our school. Also, with ZOOM, Mr. KARASUDANI Deputy Director of True Data Analytics Solutions, Inc., Fumikazu ONISHI Executive Director of Fuji Inc., Hirotaka SEKI President of Seki Corporation, and Mr. SHIRAISHI, a graduate of our school and student of Tokyo University, participated in this meeting online.

　Today's lecture was given by Mr. KARASUDABU, Deputy Director of True Data Analytics Solutions, Inc., on measures to improve sales based on purchase data.  The contents of this lecture were ①Key Performance Indicator settings, ②Sales analysis tree, ③Considering customer-contact points at 5W1H, ④Steps for action,　⑤Keywords for product appeal, and ⑥·Examples of AI-based comments for applications

　We were given an example and he explained to us the sales analysis tree, the steps for action, the categories of trend loading, and keywords for product-appeal.  Then we created a sales analysis tree based on the customer profile we created so far, and thought about why, what, when, where, and how (to have customers purchase) as action steps to increase the number of purchases.

　From now on, we will further discuss "Sales Analysis Tree", "Steps for Action in 5W1H" and "Appealing Keywords" based on the purchase data of each customer type.  And we will analyze what day of the week, what time zone of the day, and what kind of policy to customers is better to increase the number of customer-visits and purchases based on the contents of the previous lectures on promotional activities. Finally, we will consider target and product department that each section has been in charge of.

　Next time, we will hold an exchange meeting with three companies where students can discuss questions while considering measures.

　I was surprised that I could read a lot of things from the purchase data, and it could be schematically represented as an analysis tree.  I would like to take advantage of what I was taught in the lecture and think about measures.   (202　Ryoya IKEDA)

　This year, Matsuyama Minami High school has been doing the Data Marketing Program cooperating with FUJI Co LTD, SEKI Co LTD and True Data Co LTD. (From 2021/03 to 2021/10)
　On Tuesday, June 8, the sixth seminar was held with four staff members from FUJI Co, LTD including Executive Fumikazu ONISHI and three staff members form SEKI Co LTD including President Hirotaka SEKI. Also through ZOOM, four staff members form True Data Co LTD including Mr. KARASUDANI and Mr. IZUMI, who were advisers of the fifth seminar, and Mr. SHIRAISHI, a graduate of our high school and student of Tokyo University.  This time, the lectures on “Retail Promotion” were done by Ms. Yano and Mr. Iwamoto.

　The contents of the lecture are following:

　“Retail Promotion” about ‘The role of Promotion about retail,’ ‘Kinds and features about Promotion,’ ‘The relationships between sales floor and Promotion,’ and ‘Measures.’

　“Targets” to ‘Announcement to Customer Types,’ ‘Categories of goods,’ ‘Which group to handle,’ ‘Reasons, features and Suggestions about customer types which we should aim at,’ ‘Current Status of Promotion at the stores,’

　The role of Promotion about retail is following:
　Acknowledge → Interest / Concern → Comparison / Consideration → Select.

　Mr. Iwamoto taught us that these approaches are very important while we are thinking about the relationships with our customers, using a procedure of falling in love as an example.
　When he talked about ”Kinds and features about Promotion,” he showed us Flyers, DMs, receipts, POP advertisements, HP, SNS, and real fruits, which are really using at a store.  And he added advantages and disadvantages about those things.
When he talked about “The relationship between sales floor and Promotion,”  he explained to us "classic," "end," "flatbed," "exhibition hall," "overhang," "menus," "flyers and sales floors," "digital devices and sale floors."  What matters most is customers have interest in our store.
　When we use some “Measures,” without enough preparation, these will not bring good results. They told us that we should think about measures carefully.

　Next time, we will have a lecture on "The contents about field work," which will be given by a staff member of True Data Co LTD.  And we will put our plans into practice at a store.

　I couldn’t read the data at all at first. However I was able to read the date because thanks to the many people who taught me and cooperated with the group. I want to do my best.　(203　Kanato ONISHI)
          

　On Wednesday, April 28, 2021, some of 2nd grade students, who are studying about “brown rice,” had an online meeting with Prof. ISHIDA Momoko of Ehime University.  She graduated from our high school during the 2nd-term of Super Science High School.  Prof. Ishida showed us how to do experiments about immune functions and gave us some instructions and suggestions on the procedure of our research about “brown rice.”  This was a precious time for all of us and inspired us a lot.  We thank Prof. Ishida for her kindness.
　I am really happy because we could do some experiment with Prof. Ishida.  We will keep studying enthusiastically from now on.  (209HR SHINOZAKI Aoto)
       

　On April 11th, the  second and third year students in the science and mathematics course joined the Shikoku region online presentation. 
   Last year, it was canceled due to the coronavirus, however the representatives made a presentation and delivered videos online this year.  From our school, the light interference group gave a presentation which lasted about fifteen minutes.  It was valuable experience gained from the presentations, for example, the environment, disaster, preparedness, and so on.  We took part in the meetings to make good use of the contents of presentations and comments from the teachers for their research with integrity.  

 　We will cherish many presentation opportunities which may be held in the future.  （309HR Kunita Shoma） 
     

　On Saturdays April 3 and 10, 2021, “Field Work,” industry-academic collaborative education program, was held at Matsuyama Minami Senior High School, Fuji Grand Matsuyama and Fuji Fujiwara.  This is “Data marketing program using big data for purchasing that students and three companies, which are SEKI CO., LTD, Fuji Company Limited and True Data Inc., work together.”
　In the first meeting, store managers of Fuji explained to us about their contributions to each community, stores and backyards.  We could watch and understand how they do their tasks and layouts at shops and how they attracts their customers.  After this meeting, we submitted some reports about what we’ve learned, and our suggestions to enhance their sales figures.  We will be instructed by these companies a few days later.

　I feel it fun for me to join this meeting. From now on, I will be able to go shopping with different points of view. 　(209HR  Saeki Kotaro) 
              

   Four 2nd grade students were selected for the competition’s final phase at National Quest Contest 2020(Quest navi×manavisionLab)
   Under the category of the subject of CR(Challenge Research), under the title of “Major Mission for making Tobeyaki Popular ～Come and Try making Tobeyaki～”, analyzing various data and combining the research of science-mathematics course super science and that of Tobe branch school design course, they suggested measures to make Tobeyaki more popular. Unfortunately, they could not get a prize. However, the judges and administers appreciated the brooches which the students of Tobe branch school made using a glaze the students of the science-mathematics course invented.
   

   On March 21st, two teams gave their final presentations online.  We were the two groups out of the finalists of “WiDS HIROSHIMA Ideathon 2021”.
   WiDS stands for “Women in Data Science” supported by Stanford University ICME(Institute for Computational & Mathematical Engineering).  The goal is to foster people in the field of data science regardless of sex.
   This year’s theme was “Data Science and Healthcare” and we suggested some ideas for how to utilize data.
   Team Minami’s theme was “To get rid of stress from children” and explained that  pediatric medicine in some areas is insufficient using the figures like “the number of facilities offering medicine per 100000 children in each prefecture” and “the number of pediatricians in each town in Ehime prefecture per 1000 children”.
   We also introduced our branch school’s a hospital art project and how to utilize art in the hospitals.  We suggested using empty houses as medical facilities with art displayed inside.  Fortunately we got the second prize.
    Team Blood Sugar Level Management’s theme was “Project for reduction of diabetes”.  They measured blood sugar levels using factors such as diets, eating speed and eating order.  We can lower the blood sugar levels more by chewing, eating methods and our lifestyles.  We invented an application, “KamuKamu Care”(fuctions include: counting steps, counting the number of chews and calorie management).  We got the third prize.
      

   DIG stands for Disaster, Imagination and Game.  The participants practice considering  possible disasters, their prevention and countermeasures against them using a map.  On March 18th, in the 6th and 7th periods we had the practice online.
   Not only MEs(Maintenance Experts) in Ehime and Gifu prefectures but professors in Ehime University and Gifu University joined the program.  Through this activity we could imagine disasters which we would face in the future and the goal is to have the power to think and act by ourselves to protect our lives.
    Step 1  To find the differences between the present and the past.
    Step 2  To find out the dangerous places and the safe places to evacuate.
    Step 3  What should we do in the case of heavy rain?
   After the practice, we talked about the following themes.
    1  the most potentially disastrous places in Matsuyama
    2  the best way to evacuate
   Prof. Sawada from Gifu University and Prof. Moriwaki from Ehime University advised that it is never too late to think about what we should do and that we must always think about what to do to protect our lives.  They added that we should make the best action plan beforehand by talking with our families.
     

   On March 15th, we had an online presentation meeting with our sister school, Chien Kuo senior high school in Taiwan.  Up to last year we could visit the school and exchange our research.  However, this year we could not due to COVID-19.
   Today four groups performed their presentations and after each presentation we had a Q&A session.  We could check the presentations in advance.  It helped us ask questions.  As we ran out of time, we had another meeting three days later.
                     

   On March 13th, the 4th meeting of the Japan Biology Educational Committee Shikoku branch was held online.  Two groups won motivational prizes.  They not only performed their presentations but also asked many questions about other presentations enthusiastically.  Also, they could shared their opinions with the professors of Ehime University and the staff from Tobe Zoo.
     1  “How a butterfly conserve energy through the unique structure of its wings?”
     2  “How newts learn by sight alone?”
     

   On March 9th, a SSH research report meeting was held at our school.  This year, in each classroom two groups performed their presentations using a poster.  In the Q&A session, they could share their opinions.  Ninety teams performed their presentations.
   In the afternoon, at the gym some groups performed their presentations in front of a large audience of all the 1st and 2nd grade students. 
                             

   On February 23rd, we had a STEAM (Science Technology Enginnering Art Mathmatics) educational exchange with Hawaii University and Maryknoll School in Honolulu.  
   Three teams from Maryknoll School and fifteen teams (one hundred and thirty-three  students) joined.  We designed our own roller coasters under these conditions; the base must measure 36cm×48cm, the height must be 2m at the highest point and 25 kinds of sheets of paper were available.  It took us about two and a half months to complete them.    The goal was to get the bottom in the slowest possible time.  Creativity and teamwork were needed.  We’d like to continue having such exchanges from now.
  
                                

   On February 20th, online presentations were held using zoom by the hosts, Prof. Rene and Art Kimura, who are the chiefs of the consortium supported by Hawaii University Space Laboratory.  Forty-six students from our school participated.
   They illustrated the extraordinary phenomena that occur in outer space by showing various scientific demonstrations concerning the life in ISS (International Space Station), the universe and rockets.  We could learn a lot about outer space.  Though it was difficult, we could understand more than before.
   After the lectures we had a Q&A session.  We did some research about space and local news about it in advance therefore we could have an active exchange.
            

   Every year, poster presentations and exchange meetings are held at Ehime University, but from the perspective of preventing the spread of Covid-19, “Ehime Science Challenge 2020” has gone online.
   This year, 202 students from 21 different high schools submitted a total of 63 research themes, 37 in the general category and 26 in the program category, and in conjunction with the release of the presentation videos on February 7, an online networking event was held for the participant of the Science Challenge.  During this exchange, the participants were divided into five areas: mathematics, information, physics, chemistry, biology, and geology, and introduced each other’s research that they had been working hard on, despite on-going pandemic, and asked each other questions. Graduate students from Ehime University also participated as hosts, and it was a meaningful time for them to sick sharp questions about their research from the graduate students’ point of view, and to ask questions about their research and university life.  ( 209HR  Rei Onishi )

Tuesday, February 14, 2021, Ehime Science Challenge 2020
   An online commendation ceremony was held.  The announcement of results the two groups, “The influence of the solvent on color development of the Iron 2 Iron” and “Possibility of energy saving flight by depend on usage mechanics the wings of the butterfly” were honored with the effort award of the general section.  The Broadcasting club of our school acted as the MC.  ( 209HR  Toyooka Anna )
     

   On January 30^th, Saturday, “Tobeyaki family” had a talkabout their evaluation methods on the colors of the test pieces.

   Our research started from “Umechanzu”.  “Ginnanze” established RPG method and will beused in the future research presentations. Therefore, at the study meeting, “Koume brothers” consisting of the 1^stgrade students discussed whether to use a tool called Go Spectro to analyzereflected lights in our research.  Weborrowed the tool from Professor Hayashi, who is in charge of EGS at EhimeUniversity. It is used to analyze the reflected lights and it may be possibleto find the elements that affect the reflected lights.

   Analyzing the data and comparing them, thediscussion lasted for more than two hours. We decided to use both of the RPGmethod and Gospectro.

   In the future, “Tobeyaki family” will worktogether to report our research to everyone. ( 109HR Rin Miyamoto )
   

On January 28^th, an English presentation meeting was heldby the 1^st year students of the science and mathematics course atMatsuyama Minami High school.  Theypresented their one-year research in English. 

 This time the presentations wereperformed by the selected teams, the Earth Science Group, the Biology Group andthe Mathematics Group.  Everyone activelyasked questions, so it was a very good presentation meeting.

   Inaddition, we invited three lecturers from Ehime University to make comments aboutour presentations.  They said, “thewillingness to communicate in English was wonderful.   Let’s study together at EhimeUniversity.”  The students who were incharge of the presentations and moderators had spent a lot of time preparingfor the meeting during the winter vacation. The hardship will surely give them a lot of confidence in the future andwill be food for the future research.

~Impressions~ It was hard for me to expresswhat I want to say.  So, I want to studyEnglish more and I will tell my research to the world in English in the future. ( 109HR Shun Hotta )

   Ms. Ishida Momoko from Ehime University instructed us.  She graduate from our school and teaches in the university.  She is teaching graduates in the agriculture laboratory.  She instructed us with a presentation about the important points in allergy research.  ( 209HR Manami Miyaoka )
        

   “Super High School Consortium” was held via Zoom online.  Junior and senior high school students (in total 965 students) in Ehime prefecture joined the meeting.  The students who presented in the meeting from our school were Tobeyaki ginnans, which is the team of science and mathematics course students.  1st and 2nd year students of science and mathematics course joined as the audience and as the head of the student council I participated in.
   During the 1st part, each school did a presentation about their activity.  During the 2nd part, we debated actively in the each booth and had a Q&A session.
   We understood that each school was working on a solution to the regional issues in Ehime prefecture by various approaches.  Moreover, I could improve my skill in presentations online, and I was impressed that the audience asked questions related to the point.  The meeting was valuable enough to help our research.    
    ( 209HR Yuto Yasuda )
       

   On January 25th, we had a meeting whose title was Hiroshima University GSC jump stage. In our school, 3 science course students were selected as participants in the stage, which was the final stage. The professors gave us some advice about our study. I’m looking forward to developing our research.   ( 209HR Kose Kuroda )