Journal

　On Friday　October 8th, the 14th data marketing meeting was held with guests from three companies. C.E.O.
Masahiko KARASUDANI from True Data Corp. and Section Chief Masahiko AKAO from SEKI Corp. participated in person at our school, whereas Director Fumikazu ONISHI from FUJI Corp. participated online through ZOOM.
　On the day, Messrs. KARASUDANI and NOMURA gave a lecture on “How to inspect effects using numbers.”
  At the next presentation session, we will summarize the analysis of the purchase data provided in this session as preparation for the final session, where we will analyze the change in growth rate at stores before and after implementation of the discussed strategies, using receipts and other purchase data of the items sold. ■

Author’s opinion:  “We have had a precious experience during this marketing course.  I want to do my best for the final presentation with all of my teammates!”= Kotaro SEKI, Class 209